As an ambitious photographer I accompanied an art project to South Africa in 2009 and photographed a documentation as well as portraits of the participants. Later it turned out that we were guests of one of the manufacturers of Benjamin. So we got talking and in September 2010 I opened the Luxad, a retail store with sustainably produced picture frames made of recycled wood.
My key experience was visiting the international consumer goods fair in search of ethical complementary products. The truly sustainable manufacturers have literally been lost in the oversupply from the East and are often alone in the exhibition hall with their attitude.
After numerous coffees with Benjamin, it has become clear that together we want to make a lasting difference to the trade fair world and also open up the opportunity for small manufacturers to trade worldwide. Together with Dino our team became complete.
So I contribute my many years of experience as technical manager, software architect and fullstack developer to the project and ensure that our many ideas and visions of a "better trade fair" are implemented. But already today MTMfair.com is a great tool for manufacturers, distributors and resellers at the same time.
A doctor who has been working in the field of psychiatry for years co-founds the B2B online trade fair MTMfair together with Benjamin and Andreas.
What is his intention? - I wasn't interested in "doing something different", but rather in designing a solution that would help large groups get to know alternative consumer goods. As parents, my wife and I have been trying for years to exert our influence on the respective suppliers (trade, energy, production, food) through our consumer behaviour, thereby encouraging them to offer sustainable solutions. Now a single household has only a limited need and therefore only a small influence on the development of the companies offering. When Benjamin approached me with his idea for MTMfair, I saw an opportunity to participate in the development of an enormous lever. My motivation to create a new trade fair by developing MTMfair was born. I would like to be involved in bringing suppliers and visitors a great platform that offers them benefits other than a physical exhibition. So for many established suppliers it can be seen as a supplement, because here products can be presented not only on three to five days, but all year round. MTMfair in turn offers smaller and up-and-coming suppliers a first access to markets worldwide and reduces the financial and logistical effort enormously. Visitors get a very strong search algorithm and can, for example, conveniently discover a variety of exciting products from the sustainable interior and lifestyle sector for their shop. The development of more and more features and ways to present them gives me an enormous satisfaction.
I hope that our platform will convey this spirit of sharing a great solution to its users beyond its functions.